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Benefits of permission-based email marketing

2019-04-24 Online No comment

Permission-based email marketing

Licensing-based email marketing, also known as opt-in email marketing, refers to a system in which a business or marketer ensures that electronic communications [email] "rights" are sent to potential customers who make up their list.

"Double opt-in" or "confirm opt-in" refers to the ideal situation where the recipient of the initial invitation email passes and clicks on the link to confirm that they are willing to receive continuous communication. In this way, companies or individuals responsibly build their list of potential customers and avoid accusing unsolicited commercial e-mail [UCE], often referred to as spam.

Some of the benefits of license-based email marketing include:

a] Your marketing email goes directly to the potential customer's email inbox. Then they can read them and respond to them at their own time.

b] You can “sell yourself” and your products. Mark your name and the product you offer.

c] You can provide customers with gifts such as downloads or vouchers, which is a key strategy for establishing good business relationships.

d] You can open a channel to let customers think they can contact you directly, ask questions or special requests.

List building is a time consuming and often expensive process, but some marketing sites offer cost-effective solutions.

Text Ad Exchanges are affordable and can even offer free services to those who are ready to earn points in a credit card-based mail system. On the text ad exchange, membership is your list, and each member has the right to email members regularly via Exchange. These emails are called independent ads.

A good mail service doesn't send more than 24 emails a day from its website, keeping your marketing emails efficient and not flooding the box. Ideally, emails should be sent on a regular or hourly basis. It will also ensure that all emails are in compliance with regulations in accordance with the CAN-SPAM Act.

Text ad exchanges typically provide members with the ability to click on links and view site credits. These points are valuable because they can be used by members as currency to buy more ads, which can significantly increase the clickthrough rate of the link. There are usually a range of other advertising options. Banners, popular links, surfing pages, traffic links, headline ads, login ads, HTML ads, etc., but there are many. These work are on the same credit accumulation system. All points collected by clicking on these ads are collected in the member's account and can be used at the discretion of the member.

Text Ad Exchanges offers free advertising, as well as affordable packages and upgrades, as well as a choice of "do-it-yourself" ads. You can choose your own color and style for some ad types. For website owners, affiliate marketers and even hobby marketers, this provides a comprehensive, affordable and sustainable advertising package.

Svend Erik Laustsen and Clare Bowen

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