Publishing your own ezine is a great way to earn a supplemental or full-time income, and it's easier to do than you might think. An ezine is a digital magazine of sorts. It is something that you write up on a regular basis - every day, every week, or even every month - and then send out to all of your subscribers. There are some great benefits to publishing your own ezine, which you will see in this article.
The first benefit to publishing your own ezine is that most of your subscribers will actually read it. This is because they will be expecting to receive each issue since they signed up or "opted-in" to receive it. This is different than other forms of e-mail marketing where subscribers might not be very willing to accept marketing messages. If you fill your ezine with a lot of valuable free information, then your subscribers will be even more willing to read it.
Once you have a good base of subscribers that are eagerly look forward to every issue of your ezine, you can start selling advertisements. You can simply sell a few lines of ad space in each issue of your ezine. If you have a good subscriber base, then you may be able to make a good amount of money off of selling advertisements.
You can also sell the opportunity for other people to send out a completely separate marketing e-mail to all of the subscribers to your ezine. However, do not do this too often so you do not spoil the trust relationship between you and your subscribers.
You can also use your ezine to recommend new products to your subscribers. If you are involved with affiliate marketing you can simply recommend your own affiliate products to people who read your ezine. Overall, publishing new content regularly and then sending it to a list of subscribers is a great way to earn an income online.