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The secret of video marketing – the three basic elements of a successful narrator video

2019-05-17 Online No comment

If you're thinking about making an interpreter video, you want to make sure that your investment is not just about playing games, but also about doing something serious.

So what is the winner and the loser separated? After a long period of work on these projects, I saw all the truly successful interpreter videos:

1. Clear and concise script

2. Professional dubbing

3. The prominent position in the page layout

Please note that there is no mention of "quality animation" anywhere in the list. It's not that animation quality isn't important, because frankly, it does. The trouble is that animation is an art element. Like all art, different styles appeal to different people.

The animation style you like may seem mediocre for your customers.

“As long as the animation looks professional, it helps to increase the meaning of the spoken elements and suits your brand, it really just makes people shine.”

So, as long as the animation looks professional and helps to increase the meaning of the spoken elements and fits your brand, it's actually just dazzling.

Most importantly, if the underlying information is clear, concise, and correctly presented, even those who are not animated will find value in your video.

The first step towards achieving this goal is:

Clear and concise script

There is no doubt that the script of the interpreter video is very important, it cancels the most important elements of the project. It is the core of the project and the most important factor in the success of video marketing.

With this in mind: use a professional script writer to generate scripts!

This doesn't mean you shouldn't be involved in the process, but it's more likely that the external perspective of your product/service/message will generate a script that resonates with the first viewer of your video.

If the company provides professional scripting services, please use it. In this way, they can use their expertise to produce effective products from scratch.

Remember, the news is the key, everything else is eye-catching!

Of course, once you have clear information and motivate a call to action, the next challenge is to make sure you use:

Professional dubbing

Not all voices are equal. In fact, most of us don't have the skills needed to effectively tell the video.

“Professional voice talent is not expensive, and the small investments here can have a huge impact on the end result of your video.”

Professional sound artists can turn your information into reality, inspire confidence in the audience, and ensure that the key details of your video are easily remembered.

Even better, there are a variety of voice genius options to choose from, so you can easily find the voice that matches your brand.

You won’t accept non-professional animations in your videos, so isn’t the voice that conveys your message more important?

Professional voice talent is not expensive, and the small investment here can have a huge impact on the final outcome of the video.

Prominent location in web page layout

Once the script, voiceover and animation are complete, your video will be full of marketing potential. But in order for it to have the effect you want, visitors to your website, blog or social media channel must first find it.

So don't let people find a job to find your video. Make sure visitors can see it when you log in to the site without having to scroll down or navigate to other pages. Make the video bigger and make it stand out and give it a big idiot game button!

"Don't let people work hard to find your video. Make the video bigger, make it stand out, give it a big idiot game button!"

For better results, place some call-to-action buttons near the video. This way, once someone has seen it, you can easily take the next step.

The video works great because they are very appealing and convenient. Don't fall into the final obstacles by getting visitors to find your video or having difficulty complying with the call to action.

Of course, these three elements are not the only factors that determine the success or failure of the interpreter's video, but I promise that if they are missing, things will not be what you want!

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