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Traffic Generation Strategy – 5 strategies to attract large amounts of traffic

2019-05-16 Online No comment

In terms of traffic generation strategies, it's important to choose the right strategy so you don't waste your time and money. There are basically three ways to get traffic – you can create it, you can buy it, or you can borrow it. Creating it essentially means creating content to drive website traffic. Buying means buying paid traffic from different sources, and borrowing traffic means using other people's resources [such as their lists and traffic] to attract visitors to your site. This article will focus on the five most effective traffic generation strategies that can be used to attract large volumes of traffic.

Strategy #1: Pay-per-click advertising

Pay-per-click advertising is a cost-effective way to advertise your ads by clicking on them. This is the name "pay per click." Examples of such systems include Google AdWords and MSN Adcenter, which are now merging with Yahoo to compete with Google. Google's system has the most traffic, but due to less competition, MSN's advertising costs are currently lower. Maximize your traffic with both systems

Strategy #2: Article Marketing

This strategy involves writing or outsourcing articles and posting them to article directories such as EzineArticles or other sites that can syndicate content. These can include blogs, general content sites or content centers like Squidoo and Hub Pages. The ultimate goal is to have your content broadly integrated across the web, increasing the traffic and brand awareness of consumers in your marketplace.

Strategy #3: Ad Exchange

Ad exchange is a way to exchange ads with other marketers or webmasters. Traditionally, ad exchange involves exchanging email advertisements with other email marketers. In other words, you promote your affiliates’ offers to your list in exchange for them to promote your offers to their list. You can promote each other's opt-in pages [also known as name squash pages] to quickly build each other's lists. However, the ad exchange can also include the exchange of Twitter tweets, Facebook page posts, banner ads, download page ads, and the like.

Strategy #4: Solo Advertising

Sending an email to a responsive subscriber list is one of the quickest and easiest ways to get a big result. In addition to advertising exchanges with other list marketers, one way is to buy independent ads. A stand-alone ad is an email promotion that promotes only your offers, and no other content is promoted in the email. This ensures that the email gives you the best response. You can find email listings by looking at email newsletters and e-zine lists, or just by subscribing to as many premium email lists as possible to find newsletters that buy independent ads. Then ask them if they want to sell email ads and contact the list owners.

Strategy #5: Facebook Advertising

Facebook advertising is still considered relatively new in the online advertising space, and it is not as mature as Google's AdWords system, although it is succeeding in Internet marketing. Advertising costs are still reliably low, and the purpose of Facebook advertising is that you can locate demographics of your market, such as their interests, the movies they watch, the music they listen to, and more. It's impossible to pay with other – every click on the ad system, and if done well, that's why Facebook ads are so powerful.

So, you can use the five most popular traffic generation strategies that you can use immediately to get your offers. You have no reason not to start seeing visitors to your site. It's time to step on it and take action!

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