When you are ready to publish your next PowerPoint presentation, your audience should first be listed in your list of considerations. Unfortunately, too many hosts have annoyed their audience. An online survey of 688 people who frequently saw PowerPoint presentations showed the following biggest annoyance [how many of the projects and respondents listed the project as one of their three major annoyances]:
The speaker showed us a slide 62.0%
The text is so small I can't read 46.9%
Due to color selection it is difficult to see the slide 42.6%
Complete sentence instead of bullet point 39.1%
Mobile/flying text or graphics 24.8%
Too complicated chart or chart 22.2%
The first four annoying errors are the same as the similar surveys conducted in 2003, suggesting that the moderators did not perform better in presenting attractive information in an engaging manner.
The survey also asked for 415 people to write more ideas in addition to the written comments outside the rankings. The comments cover a wide range, but the most common are three aspects:
1. Delivery of PowerPoint presentations
Many viewers write letters to comment on the delivery of PowerPoint presentations is a big issue. The most interesting areas are:
a] Use PowerPoint when another communication method is better. Too many times, it seems that PowerPoint is the default communication method, and people forget that simple memos or one-on-one conversations will be much better.
b] The presenter is not familiar with how to use the device to provide a presentation. The review cites many of the hosts' lack of knowledge about how to get started successfully and keep the process in the presentation while using PowerPoint.
c] The presenter is not prepared to add the content of the slide. This seems to be because the host doesn't understand the topic well, or mistakenly uses PowerPoint as a speech prompter to speak to the reader [responding to the biggest annoyance in the ranking].
2. Bad slide design
Even if the presenter is ready and knowledgeable, the poor design of the slides can cause confusion among the viewers. They regard these areas as the most concerned areas:
a] Improper selection of colors and fonts makes slides difficult to see. Although computers can generate millions of colors and hundreds of fonts, not all fonts should be used together. The color must have sufficient contrast and the font needs to be clear and simple to read when projected. If the viewer can't figure out what the projection is, then the visual effect is useless.
b] Incorrect use of the slide master and slide layout can result in inconsistent appearance of the slides during the presentation. The viewer shows consistency in the appearance and basic layout of the slide. This makes it easier to follow the presentation. They often guess what the next slide looks like and force them to search for relevant ideas on each slide.
c] The background should be clean and not distracting. The viewer found that the background containing a large number of graphics, symbols and text distracted the center of the slide. They also commented on how black on a white slide is too bright and requires some simple colors and designs to make them attractive.
3. Excessive use of PowerPoint features
Each version of PowerPoint seems to contain more and more features designed to make it even easier to add gorgeous graphics, animations and multimedia to your presentation. Too many hosts think that because of the existence of features, they should use it. The viewer is well aware that using animation to entertain rather than notifying or adding multimedia audio or video clips to show the presenter's talent is unnecessary and will definitely disappear from the presented information.
Millions of dollars a year are wasted on annoying viewers
Respondents to the survey were also asked how many presentations they saw and the prevalence of these annoying mistakes. More than half of the respondents [54%] saw 100 or more presentations per year, making them eligible to determine the frequency of these issues. The news from this group of frequent introductions to the audience is not good. One-third of the organization said that more than half of the presentations they saw were affected by these annoying projects, and another one said that at least a quarter of the presentations were annoying. Elements. This suggests that a large percentage of the estimated 30 million PowerPoint presentations completed each day are annoying. A nasty presentation wastes people's time of participation and leads to huge rework due to unclear ideas. This wasted time adds tens of millions of dollars a year. This is the money you can save by creating and delivering better PowerPoint presentations.
What can I do?
The presenter needs to focus on three things that help them communicate more clearly when using PowerPoint:
1. Prepare a simple slide design with contrasting colors and clear fonts. Use a similar layout for each slide to make the presentation look like the audience.
2. Simplify the content of the slide. Use less text, more graphics, and try to do less on each slide. Keeping the slides focused, the audience will be able to better focus on your information.
3. Be prepared for the presentation. Learn how to use your device and get to know your topic so that your presentation becomes a conversation with the audience, not a presentation.
If you focus your audience as a presentation and your goal is to communicate clearly with them, you can greatly improve your PowerPoint presentation.